10 Ways to Boost the Impact of Your Video Marketing

“It’s not what you upload, it’s the strategy with which you upload.” This post is under the assumption that you HAVE or are about to produce a sweet promo video or marketing video of some kind. (If you are the later, check out my hubby’s fine video and animation work at www.adamstultz.com – we often collaborate on client projects!) You … Read More

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3 Simple Secrets to Look Thinner & Happier in Your Photos

The biggest obstacle preventing you (and most people) from getting in the photos is… YOURSELF! But this is normal. Most adults prefer to hide from the camera. (And believe me, I have been in that place too.) But wouldn’t you prefer to love your portraits? To love your portraits so much that you… cannot wait to share them with the … Read More

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How to “Stage a Story” for Your Next Personal Branding Photo Shoot

A personal branding photography session needs a little pre-planning for best results. And though professional portraiture is a MUST in your visual branding, a photo session like THIS it is not solely about portraiture. Many PBP customers book continuous photo shoots… quarterly, every-other-month, and even monthly. So developing fresh ideas is very important to building variety in your photography portfolio. … Read More

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The Importance of Professional Photography & Branding for Your Business

Your audience wants to connect with YOU. Photography (and videography) are the best tools to foster that connection. And as business continues to move online, the importance of quality photography continues to skyrocket. Visual media makes a noticeable impact time and time again. Marketing your business with real, true photographs of you, your business, your team, your products, your services, … Read More

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What is the “Rule of Thirds” and how I used it in every Photo Shoot

Many cameras and most smartphones offer the option to display a grid over your viewfinder, and for good reason. The “Rule of Thirds” is a golden rule for composition in photography, fine art, and graphic design. So what is “The Rule of Thirds” in photography? In photography, the rule of thirds is a method of composing the subjects in your photograph. The frame … Read More

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How to Hire a Professional Photographer for My Business

7 Questions to Plan a Successful Photo Shoot Photographs are a must-have in any marketing plan. You’ve built and nurtured your business, so it is important that you partner with a photographer that understands your needs. How do you go about finding and hiring the RIGHT photographer? Unsurprisingly, the number one question that inquiries can think to ask is “how … Read More

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4 Ways to Look Your Best on Video Call Applications

Hi guys! I’m Kelly Heck, and B2B photographer in the central Maryland area, and I love helping entrepreneurs and business owners look their absolute best! Lighting is my first love, but great lighting is not just limited to photography… Video calls are becoming more and more popular, especially with COVID-19 pushing work-from-home. We have access to many free video call … Read More

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4 Ways Utilizing Your Photos & Video in Instagram Stories Can Improve Your Profile

Instagram is an incredible platform to showcase photographs that represent you and your business and/or interests. An interactive addition to Instagram is Instagram Stories, paired with Story Highlights. Story Highlights create an easy way to archive and categorize your favorite story posts to last forever as well as add a personal touch to your Instagram profile! Instagram Stories is a … Read More

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Personal Brand Photography: 6 Story Ideas to Stage for a Staffing Agency Photoshoot

We all need to market ourselves like experts in this over-saturated world, but it’s easy to get hung-up on what to photograph. I LOVE Personal Branding Photography. And I feel that the best way to market yourself is through photography. I’m not biased at all. 🙂 As a professional photographer, my recommendation is to brainstorm scenarios that would help tell … Read More

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